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A film for a brand, completely deprived of the brand's product... genius or risky

A film for a brand, completely deprived of the brand's product... genius or risky? 

GOLDEN director, Jan Gleie, crafted an absolutely beautiful film for French fashion brand, Camaieu, that dedicates screen time to the women who don the designer's clothing A la ville...

Buzzman Agency thought up the brilliant idea of replacing top models with role models.