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Felix Brady got gritty in the city with G-Star Raw.

Felix Brady got gritty in the city with G-Star Raw.

Featuring Cara Delevingne, the denim brand's newest campaign took a literal approach to the abstract world and dressed it with the only thing that would make sense, 'Hardcore Denim'.

• Director: Felix Brady

• Production Company: Stink Films

• Agency: The Family Amsterdam

• Executive Creative Director: Joris Kuijpers

• Creative: Karian Weijers

• Agency Producer: Marco Van Prooijen

• DoP: Pat Aldinger; Konrad Losch

• Executive Producer: Blake Powell

• Senior Producer: Jacob Swan Hyam

• Post Production: Millchannel

• Vfx Supervisor: Tomluf

• Grading: No8ldn

• Colourist: Alex Gregory

• Casting Director: Ben Grimes

• Makeup Artist: Wendyr Rowe

• Hair Stylist: Bental Bott

• Edit House: Trim Editing

• Editor: Paul Hardcastle

• Sound Studio: Hielke Praagman