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Snoop Dogg goes smoke-free?! Only RadicalMedia's Dave Meyers could turn a viral headline into a hilarious plot twist.

Snoop Dogg goes smoke-free?! Only RadicalMedia's Dave Meyers could turn a viral headline into a hilarious plot twist. We’re proud to represent the brilliant mind behind the latest internet-breaking campaign - a masterclass in misdirection, humor, and classic Snoop swagger.

Huge kudos to Dave for another unforgettable piece of pop culture gold.

Check out the full story on SHOTS

Director: Dave Meyers
Production Co: RadicalMedia

Animation by: Temple Cache