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The New Pepsi Challenge Is Here

[pexyoutube pex_attr_src="https://www.youtube.com/watch?v=DEa3xMMUHMM"][/pexyoutube] Pepsi has rounded up quite the posse—Usher, Serena Williams, James Rodriguez, Usain Bolt, Nicola Formichetti, Jerome Jarre—with Yung Jake crafting emoji portraits of them all in this spot from m ss ng p eces.